This blog has moved to www.IndiaPRblog.com

The PR Agencies page is one of the most viewed pages on India PR Blog. The page lists major PR agencies in India.

Since the India PR Blog is read across the blogosphere, it can be a good platform for PR agencies to be seen by prospective clients and partners across India and abroad. Also, it is a good way to expose your agency to potential employees, young and experienced, who are just entering the PR industry.

Till now, we have been listing only the names of PR agencies. This doesn't provide much information to any reader. They are only sent to the respective PR agency websites.

However what if we include some basic information on the page itself in about 3 paragraphs. The information could include:

1. Your current clients
2. Your expertise areas
3. Branches across India
4. Key people
5. Awards won/ key projects handled.
6. Your agency logo
7. Contact information

All you need to do is send us the information to editor@indiaprblog.com. Like before, we are not charging any money for this.

But in the interest of fair play, this time we are going to ask you something in return.

We want you to get 25 of your employees subscribe to India PR Blog on the email. We will be checking the subscription signups and once we receive 25 signups from your domain email, like..xyz @ abcpublicrelationscompany.com, we will put up abcpublicrelationscompany's profile on top of the list that is present now on the PR Agencies page. The rest of the agencies listing will come in separate category below such profiles.

The number 25 is mandatory. Since there are hundreds of PR agencies in India, we want to make sure that those listed on the page are not the run-of-the mill types. If you see the PR agency listing on some other sites, chances are that you get to see a sticker maker company being listed as a PR agency. That is misleading to any reader. 25 emails is something that we take as a basic proof (though not fool proof) of good starting staff strength for a PR agency.

Disclaimer: India PR Blog reserves the right to refuse inclusion with good reason of any PR agency in the list.

Image credit:www.teneopr.hr

Tech Tags: pr public+relations india

Labels: PRagencies

The weather in Mumbai or Bombay as I tend to yet and maybe always will refer to it is amazing. For those interested in the weather, the best time to be here is from November through February.

As I look outside the window, around me the madness continues. No one has noticed the weather. When I moved back to Bombay, my adopted home from Bangalore earlier this year, the weather was the last thing on my mind. The excitement of the rubber hitting the road again in a sell side assignment is what was floating my boat. That the traffic in Bangalore is arguably and notionally more crap may have entered my mind.

Where am I taking you with this? Well, simply: Where would I rather work today, Agency or Client? For years, it has been the path of exodus from PR or Advertising or other MarComms agencies to Client or Buy side roles. Traditional wisdom seems to suggest that moving to a client role has been the staple ambition of most communications or marketing interns, a larger aspiration seemingly bordering on the infinite.

This traditional wisdom translated and still does to considering client side roles as better paying; better working conditions, standard industry best practices in HR and Benefits policy. Salary surveys and this image of the make-doer being higher up the food chain than the doer. Add to that legend, cult chatter and imagined greatness to make a heady mirage of desire and aspiration, to my mind the only other comparable oversold silver bullet solution to bliss is marriage!

So you made it to the buy side with an unbelievable hike. Congratulations. First move, I know what's best, this agency sucks; fire the Agency! One year and two agencies later, all agencies still suck. “My budget is crap, no one understands my vision, and the boss is an idiot". The cycle moves downstream from confusion; frustration; denial; pragmatism; cynical submission and points further. Slowly the cognitive realization of the existence of other traditional company functions like Finance, HR, Corporate Planning & Strategy, Sales, and Quality dawns, besides of course Marketing into which a traditional PR or Communications or MarComms function will report.

If I sense defiance and a few backs getting up already lets up the ante a bit; imagine reporting into Sales or its often interchangeable euphemism - Sales & Marketing or worse HR! Politics assumes a new meaning and such things as annual budgeting (read begging, negotiating, storming out of meetings and sometimes even threatening to leave are usual tricks). Empire building and head count become the corner stones of all calculation!

The news isn't all bad, happy things include a PR Firm to flog (depending on how fat this company is lets add an advertising agency, a web agency, a media buyer, an investment relations firm and so on) on retainer who you usually never call before 7pm with new requirements to be delivered first thing in the morning. End-of-day (EOD) and close-of-business (COB) and other similar dire abbreviation start peppering your e-mail. The tyrant in you starts to surface and the latent evil becomes apparent. Alarming surveys and such non-issues at most agency jobs such as consumer media preferences in the internet age start factoring on your radar!

So you think you should be one down from the corner room and the place of Communications and PR is at the Board Table along side the CEO or MD, that's good, Bombay weather remains amazing, no one has noticed.


So what’s happened here? From being, ‘the Business’, you have suddenly been relegated to a “Support function”. Yes, you got paid better, probably drive a car now instead of the old faithful motorcycle or a better car if you already had one, and live in a slightly more up market location. You’ve acted wisely, have decided to get married, have a child or two, settled down and become and EMI lifer too, the hours are better, it’s all coming together!

What is this thing that makes agencies more passionate, creative power houses that function on the cutting edge of innovation? I took a call and moved back to the agency end of things, there are good days and there are bad days but I am having a lot of fun...so far that is!

There are arguments for and against and while the jury is out on that one.

I leave it there for you folks to start a debate with your views. I would love to hear what you people out there in the PR Agency or Sell Side/Client or Sell Side or combination thereof in cyberspace think about being a doer or a make doer!

Tech Tags: pr public+relations india

Labels: Buy Side, Client Roles, PR career, PRagencies, Sell Side

India is host to hundreds of PR agencies. There are big agencies and small agencies. There are agencies that are subsidiaries or affiliates of global firms, then there are those that are purely local. (However, an affiliation to a global firm is not necessarily the factor that determines how successful the agency is in the market.)

Then there are pan-India agencies that provide a variety of services including media relations, content writing, crisis communications, event management,government relations,community relations, market research, investor relations, and so on.

There are also small regional agencies that specialise in a particular discipline like media relations.

While the laundry list is big, these are some of the major ones in alphabetical order below-

20:20 MEDIA

Adfactors

Core PR

Corporate Voice Weber Shandwick

Genesis BM

Good Relations

Hanmer Group

Imprimis

Integral PR

IPAN

Lexicon

LINOpinion

Ogilvy

Perfect Relations

Positive Communications

PR Hub

Quik Relations

Rediffusion

Sampark

Text100

The Practice

Vaishnavi

Tech Tags: PR public+relations directory PR+directory PR+agencies

Labels: PRagencies