1. Social Media - A free introductory guide to the world of blogs, wikis, and other new media. Select PR case studies also included. Get it from the Corporate Engagement blog.
2. PR Measurement - A free PR measurement book by KD Paine on measuring relationships with the traditional media, social media, investors, and other communities.
Technorati Cosmos: other blogs commenting on this post
2. PR Measurement - A free PR measurement book by KD Paine on measuring relationships with the traditional media, social media, investors, and other communities.
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Technorati Cosmos: other blogs commenting on this post
So Finally, you are showing interest in PR Measurement & Analysis. I would love to add more to it. How many companies / agencies are providing real measurement / analysis services in India, does anyone have any idea?
- measured wizard
halo, welcome back. oh i always have interest in PR measurement. Couldn't write anything on the topic. Anybody has any inputs on who's providing measurements? cirrus? maybe..and ...is it effective? how do you translate clips column cms into business benefits? hmmmm. discussable.